Bottle Shock was a side project of DE-DE that was designed and developed but never launched as focus shifted to bigger product efforts.
What it is:
Every wine has a story. Bottle Shock helps people order a great wine at a restaurant by giving just one recommendation of a wine at that venue with an unusual talk-worthy story about the wine. The world of wine can be complex, intimidating and overwhelming. The app attempts to create a more accessible narrative vs the typical language of wine..
How it works:
A person launches the app and it takes their location and displays restaurants nearby. Tapping any of the restaurants displays a 3D wine bottle with a short tweet-sized story about one wine at that venue to order. The stories are chosen not by the typical complex language of wine but by compelling anecdotes that create a cool talking point with others. A fresh take on the usually unapproachable wine world.
I was product lead on this and ran the studio that created it, DE-DE.